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Press releases | 14.11.2023

Success again for Atria's Finnish beef at the World Steak Challenge

Atria's Finnish grass-fed beef has again scored a success at the World Steak Challenge 2023 in London yesterday.

Atria's Danish partner JN Meat International, which entered Atria's beef products in the competition, won gold medals in several categories:

  • Gold medal level in the grass-fed beef fillet category
  • Gold medal level in the category of grass-fed beef rib-eye (entrecote)
  • Gold medal level in the category grass-fed beef sirloin

– The World Steak Challenge has been held since 2015. Since the very first competitions, we have achieved gold medals in every steak competition we have entered. This success proves that Atria's Finnish beef is the best in the world. The recognition belongs to our entire beef production chain, says Markku Hirvijärvi, Senior Vice President of Meat Business and Exports, Atria Finland Ltd.

– Atria delivers high-quality Finnish beef to our partner JN Meat International in Denmark four times a week. From these, they select the best cuts for the competition. The success of the competition is not only thanks to the Finnish beef producers, but also to our Danish partner JN Meat.

For more information, please contact Markku Hirvijärvi, Senior Vice President, Meat Business and Exports, Atria Finland Ltd., tel. +358 40 773 9276, markku.hirvijarvi@atria.com.

Competition website:

World Steak Challenge 2023 - 2023 Medallists

Jaa

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